But this time, the legendary designer and occasional soothsayer isn't referring to anything mystical. Rather, the man who unsuccessfully predicted several years ago that Paris would come to a fiery end courtesy of a Russian space station run amok, is launching a men's fragrance in U.S. markets for spring 2003.

The scent's luminescent name is Ultraviolet Man.

Described as an "Ultra-Fragrance," the fragrance includes the "Freshness of Liquid Mint," the "Masculinity of Organic Vertiver," and the "Power of Moss Crystals" -- all constructed around Ambergris, which, according to the fragrance's official website, is "a rare, mythical substance that has become inaccessible in the natural world."

Well, sort of. The whale secretion does occasionally wash up on Pacific shores.

Touted as "a blast of the future," Ultraviolet Man also possesses some advanced-sounding spritz techniques: "The tactile silicone trigger is activated by pressure from the fingers in a smooth-flowing action that sends a wave of ultra-sensuality across the skin."

Semantics aside, the woody amber scent is the real thing.

It's already won FiFi awards - the Oscars of Fragrance -- in Spain and Germany.

The five-product line, which includes Anti-Pollution After-Shave Gel, will premiere at Macy's East next month.