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Sue Wong ‘s signature style of using exquisite, luxe fabrics such as silk georgette or silk chiffon in very feminine, glamorous and very sexy cuts as well as the addition of the intricate detailing of beadwork and hand painted designs & appliqués makes her a favorite of tinseltown.

Though the Hollywood denizens wear her creations, Sue Wong feels that Los Angeles in general has become too sporty.

“The city is missing that substance, romance and glamour that Hollywood and Los Angeles used to have,” commented the designer. She then added that she wants couture come back to Hollywood. Her upscale label, Sue Wong Nocturne, known for its use of couture elements was created in 1999 for that reason.

When asked how she can create those impeccable couture clothes at quite affordable prices, she answered without hesitation, “I do not spend millions of dollars on advertisement budgets like some of the big design houses.”

The designs are made in Los Angles, but the detailing work such as hand painting and beading is done in China, using the thousand-year old Chinese traditions on these arts.

With the increasing popularity of the Nocturne label (the evening wear division had boosted the sales of the company), the logical step is for Sue Wong to bring her designs on an international scale, such as showing in Paris during the Haute Couture season. When asked if she had any plans for that, she answered, “Not in the immediate future, but why not.”

As for her ready-to-wear label, the Sue Wong Collection continues to be in high demand at Bloomingdales, Macy’s, Nordstrom, Neiman Marcus, Saks Fifth Avenue, Cache, Bendel’s, and Lord and Taylor.

Expect to see more than the 61 looks in her Fall 2004 collection at these stores. According to Sue Wong, there are actually 200 designs for the Fall 2004 collection, but was edited down to 61 exits for the fashion show.

“It’s the painter in me,” Sue Wong said when I commented that it’s a lot of designs for just one collection. “Since my original plan of becoming a painter was put in the back burner, I use fabric to apply the creativity I have.”

The paintbrush traded for a sewing machine. But Sue Wong did not give up all her paintbrushes. She kept one for herself, with plans of using it on canvas when she retires from fashion and pursue art once again.

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