CALVIN KLEIN and Amazon Fashion hosted a fan meet and greet with comedian and author Lilly Singh on November 19th in Los Angeles, California.
The event was held at the CALVIN KLEIN X Amazon Fashion holiday pop-up in Santa Monica and incorporated elements that promoted Singh’s popular online campaign, #GirlLove. The campaign aims to spread female empowerment and encourage women to compliment instead of hate one another. Upon entry, fans received tickets that gave them a chance to win special prizes, and were then able to meet, exchange empowering messages and take photos with Singh.
The CALVIN KLEIN X Amazon Fashion holiday retail experience is available for customers to shop now through December 31st. The experience includes pop-up shops in New York City and Los Angeles, as well as an online brand store on Amazon.com/mycalvins, and is a first between Amazon Fashion and CALVIN KLEIN.
Each pop-up location sells CALVIN KLEIN UNDERWEAR products, including men’s and women’s underwear and loungewear offerings, while the online CALVIN KLEIN brand store will offer an expanded selection of both CALVIN KLEIN UNDERWEAR and CALVIN KLEIN JEANS product. Singh is featured prominently in store and in the online brand shop creative, along with supermodel and entrepreneur Karlie Kloss.