On Oscar night alone, Academy-Award nominee Bjork, Elizabeth Hurley, Zooey Deschanel of “Almost Famous” and Laurie White of “Cast Away” all wore Body Gem©: the newest, most provocative way to wear fine jewels. Sexier than bare skin, Body Gem© is a sophisticated and luxurious alternative to the crystal body jewelry rage. Tiny, natural gemstones can be applied directly to the skin anywhere and in any style you can imagine: Exotic pop princess Bjork embellished her eyes and neck with Body Gem© blue topaz, Zooey Deschanel fashioned a little “bow” out of our citrine and peridot while Tom Hanks’ co-star Laurie White opted for amethyst. Meanwhile, outshining the competition at the two major Oscar parties, Elizabeth Hurley wore Body Gem© to compliment another of her knockout Versace dresses.

Both TV’s “Access Hollywood” and InStyle.com declared Body Gem© one of this year’s major Oscar trends.

Big names have been wearing the tiny gemstones known as Body Gemâ all around this season: “Will and Grace’s” Debra Messing wore hers at the Screen Actors Guild Awards. Rap star Eve glittered with these precious gems during a recent shoot for Rolling Stone. Andrea Corr, lead singer of The Corrs, wore Body Gem© on her cheek and neck for an appearance on Jay Leno. Watch for Nelly Furtado and Olivia Newton-John, who are taking Body Gem© on upcoming tours.

Call it the personal touch. Celebrities want to stand out from the crowd and be known for elegance with an edge. Wearing the precious stones called Body Gem© says just that—especially when worn on the neck, navel, ankles or décolletage. Like French aristocrats in the 18th century who strategically placed “beauty marks” to call attention to their best assets, these celebrities know that jewelry is best seen in a “closeup.” And don’t discount the magic and myth of genuine gemstones. Since ancient times, astrologers and mystics have believed gems transmit particular energies to wearers. Laurie White’s amethyst, for example, is believed to be energizing; Zooey’s citrine raises self-esteem…Read about this and more on Gem.net

How it works: So simply--the Body Gem© attaches with an allergy-tested adhesive that lasts for up to four days. (Be a bit gentle in the shower and when taking off your clothes.) Peel them off with your fingertips and, when you wish, re-attach them with the extra adhesive included in the Body Gemâ package. Body Gem can be reapplied indefinitely.

Available in real amethyst, citrine, peridot, blue topaz, white topaz and garnet, Body Body Gem© is reassuringly affordable. Body Gem© offers six varieties of single color or multicolor gemstones in packages of three for $38 or five for $59. So, leave the bodyguard at home (unless he looks like Kevin Costner).

Body Gem© was created by Swarovski. In addition to being the leading manufacturer of crystals Swarovski is also one of the largest precision cutters of genuine gemstones in the world. Currently, Body Gemâ is available in the US only on Gem.net the online gemstone resource. Body Gem©: Try it on.