The 22-year-old has made a name for herself not only as Aerosmith progeny but also as a plus-size model, first appearing in a “Seventeen” fashion spread in 1998. She is also branching into acting now, with her first movie, "A Little Bit of Lipstick," due out in the next few months.

Tyler joins an illustrious group of H&M models that has included Claudia Schiffer, Gisele Bundchen and Naomi Campbell. Actresses like Salma Hayek and Chloe Sevigny have also participated in H&M ad campaigns.

The Big Is Beautiful photos were shot by famed fashion photographer of the '60s and '70s (and father to lensman Terry, who has also shot for H&M), Bob Richardson.