Support for London Fashion Week has been very forthcoming from the corporate world. Cannon, the principal sponsor has been involved in fashion by virtue of its products. Cannon cameras are used in catwalks all over the world to capture images of the latest trends and silhouettes appearing on the runway.

For London Fashion Week, Cannon has commissioned Robert Cary-Williams to create an exclusive collection using Canon technology at each step of his creative process, from image capture through to the printing of materials. This stunning collection will be showcased at the Canon exhibition area at London Fashion Week.

For journalists attending the show, Cannon will also be providing a continental breakfast for the early-risers each morning in the press office.

The list of sponsors include Alpro Soya, British Airways, Creative London, Evening Standard, Evian, Flybook, Lavazza, M·A·C Cosmetics, MJU Restaurant and The Millennium Hotel, Moet & Chandon, Red Bull, Renault UK, Super Drug, Tissot, TopShop, Toni & Guy, and UK Trade and Investment.

For the Fall 2006 season, London Fashion Week offers 48 catwalk shows in 5 days, 170 exhibitors at The Exhibition @ London Fashion Week and over 5,000 visitors expected composed of buyers, TV & radio crews, journalists and photographers.