NEW YORK, Feb 22, 2015/ — With Alexa Ray Joel, La La Anthony, Michelle Rodriguez, Mohammed Al Turki, Petra Nemcova sitting front row, Max & Lubov Azria unveiled their Hervé Léger by Max Azria Fall 2015 collection on Saturday, February 14th at the Lincoln Center.
Originally launched in 1985, Hervé Léger has been synonymous with glamour and sensuality since its inception .
Following Max Azria’s acquisition of Hervé Léger in 1998, 8 years was spent working on the brand to really understand it. It was re-launched in 2007 and has since evolved with its own distinct spirit, while maintaining true heritage. It is a tribute to modern femininity.
The Fall 2015 collection celebrates 30 years of innovation for the brand.
Photo Credit: Billy Farrell Agency, courtesy of Herve Leger