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Elizabeth Charles Cover-ups: Keep You Feeling and Looking So Cool

@ 8:03 pm
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LOS ANGELES, May 9, 2008 / FW/ — With Memorial Day in three weeks, summer is literally around the corner, hence pieces that can layer over a bikini but still allow you to strut down the sidewalk is a must.

Elizabeth Charles boutiques give cover-ups to suit your personal style while keeping you breezy on hot summer days. These warm weather staples can take you from the pool or the beach straight out to lunch without compromising any of your chic.

Elizabeth Charles uncovers the best of Australia and New Zealand’s designers and brings their collections to the US via her eponymous boutiques in Manhattan and San Francisco, as well as her website, www.Elizabeth-Charles.com.

Zambesi Moonlighting Dress - $379
Zambesi Moonlighting Dress - $379
Brigid McLaughlin Drawstring Dress - $399
Brigid McLaughlin Drawstring Dress - $399
Lee Matthews Camo Dress - $459
Lee Matthews Camo Dress - $459

639 ½ Hudson Street
New York, New York

2056 Fillmore Street
San Francisco, CA

www.elizabeth-charles.com

Introducing Itty Bitty Bra: For Women who are blessed with Less Than a C Cup

@ 10:35 am
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LOS ANGELES, May 8, 2008 / FW/ — Petite women (those 5’3” and under) have a hard time finding clothes that fit; thankfully, someone thought of them a long time ago so now we have PETITES fashion. But, until now, no one has thought of that less than a cup size ‘C’ for bras would be a challenge for women. Not anymore, Itty Bitty Bra has cornered that market.

Designed with women whom nature ‘blessed with less than a ‘C’ cup size, Itty Bitty Bra was founded by Jane Alden Hodgdon to serve the needs of these women. Concentrating on AA & A & B’s, Itty Bitty Bras has developed a product that will not gap, pucker or slip. It provides support, stylish and most of all comfortable.

Currently available only in California, Montana and Pennsylvania, the company is also in the process of opening an e-commerce channel to make Itty Bitty Bra available to a wider audience.

For more information and to find out where Itty Bitty Bra is sold in your area, please visit  http://www.ittybittybra.com/

Sweet Years Right at Home

@ 2:58 am
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MILAN, May 7, 2008/ FW/ — Italian fashion brand, Sweet Years has teamed with Caleffi for the launch of Sweet Years Homewear. An event was held May 5th at the Park Hyatt, Milan to celebrate the launch of their new home collection. The cocktail took part in the presidential suite at the Hyatt, where each room was decked out with the heart filled collection.

Sweet Years was founded in 2003 with the soul of the collection revolving around their heart logo. With the help of Christian Vieri and Paolo Maldini, two champion soccer players, the line hit the fast road to fame. Now the Sweet Years heart is recognized all over Italy and soon will enter into Italian homes.

Photo’s: Lisa Helm

Aweet Years Homewear

Sweet Years Homewear Sweet Years Homewear

Sweet Years Homewear Sweet Years Homewear

Marcia Cross Joins Olay and ASDS for Skin Cancer Awareness Initiative

@ 11:18 am
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Marcia CrossNEW YORK, May 6, 2008 / FW/ — The skin, we take them for granted unless it is on our face wherein women takes time, money and effort to keep it looking young. Yet, our skin is the largest organ of the human body (yes, the skin is an organ like our heart and liver) averaging 20 square feet or 1.9 square meters in surface area.

And like other organs, the skin gets sick also; we can also have skin cancer. More than one million Americans will be diagnosed with skin cancer this year. And according to statistics, someone dies of melanoma, the deadliest form of skin cancer, nearly every hour.

Yet when detected and treated early, it is almost 100 percent curable. Women ages 20-29 are particularly vulnerable, with melanoma ranking as the second most common form of cancer in the age group.

In recognition of Skin Cancer Awareness Month this May, Olay and the American Society for Dermatologic Surgery (ASDS) have joined forces for the fourth year for “Skin Cancer Takes Friends,” a nationwide free skin cancer screening program that encourages Americans to bring their friends to a participating dermasurgeon’s office for a free skin cancer screening.

Together with “Desperate Housewives” star Marcia Cross, Olay and the ASDS are working to raise awareness about the importance of prevention and detection in the fight against skin cancer.

Often the symptoms of skin cancer are elusive to those who do not know what to look for. As the incidence of skin cancer continues to rise, Olay and the ASDS urge women to join the fight against this growing silent killer by sharing these shocking statistics with loved ones, conducting monthly self-screenings and scheduling a free screening with a dermatologic surgeon for themselves and a friend.

Regular screenings combined with daily protection from the sun’s harmful UV rays are essential to avoid falling victim to melanoma.

For more information, please log on:

http://www.skincancertakesfriends.org/

http://www.olay.com/

http://www.asds.net/

Sunday With Donatella

@ 7:13 am
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Donatella VersaceMILAN, May 5, 2008/ FW/ — For the third annual New York Times, Sunday with The Magazine, Donatella Versace was one of the selected feature guests. The event consisted of a Sunday series of TimesTalks with the editors and writers of the New York Times Magazine and some of today’s most compelling talents & thinkers. Special guests along side Donatella were the likes of seven-time Emmy Award winner Tracey Ulman, and the New York governor David A. Paterson.

The event took place on May 4th at The Times Center in Times Square, with tickets to the public available for $27. Subjects ranged from sports and politics to fashion. On the fashion half of course was Donatella Versace. Donatella’s TimesTalk, titled The Way We Dress, was interviewed by T Magazine editor Stefano Tonchi.