LONDON, Apr 21, 2006/ FW/ --- ‘A diamond is forever,’ to a lot of people, yet for GRAFF Diamonds, it is their pride and joy as the company wins the Queen's Award For Enterprise: International Trade 2006.

An exclusive British jeweller, GRAFF has become synonymous with the most fabulous jewels in the world. As a vertically integrated company GRAFF sources and buys diamonds in the rough from various mines around the world.

Overseas expansion, including new stores in America, Russia, the Middle and Far East, has doubled its overseas earnings in the last three years with over 95% of sales to overseas customers. Currently there are over 20 stores worldwide with further stores opening in 2007.

With only the best and rarest diamonds are brought to its premises in London where they oare designed and mounted into the world's finest jewellery, the display in every GRAFF store location are of rare high end jewels

On receiving the award, Laurence Graff, Chairman said in a statement, "We are extremely pleased to have our achievements acknowledged with a fourth Queen's Award and following the success of the Graff stores both here and abroad we are looking forward to new projects. Our vision continues to be the world leader in diamonds and fine jewellery".

The Queen's Awards for Enterprise are the UK's most prestigious awards for business performance. They recognise and reward outstanding achievement by UK companies. They are presented in three separate categories: International, Innovation and Sustainable Development.

The Awards are made each year by The Queen, on the advice of the Prime Minister, who is assisted by an Advisory Committee that includes representatives of Government, industry and commerce, and the trade unions.