Unveiling of Palazzo Versace Dubai
@ 7:50 am April 30, 2008Filed under: News
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MILAN, April 30, 2008/ FW/ — Versace has entered the list of prestigious waterside addresses in Dubai. Palazzo Versace Dubai was unveiled yesterday, in London, for the European launch. In collaboration with Spencer House in St. James Place and Harrods Department store, Versace is displaying the luxury lifestyle the resort will uphold to. For six weeks Harrods windows will display a layout model of Palazzo Versace furniture and furnishings.
Palazzo Versace Dubai’s 130,000 sq/m space will be furnished with an exclusive line of Versace Home. The resort will include a day spa, ballroom, convention facilities and a Versace Boutique. With 169 private residences and 213 hotel suites the resort is intimate and grand at the same time.
Versace’s collaboration with Sunland Group has already won various awards with their 2000 collaboration on Versace Palazzo Gold Coast.
“The House of Versace is about the ultimate in luxurious living so our collaboration with Sunland Group on Palazzo Versace is a natural extension of our lifestyle brand.” said Giancarlo Di Risio, CEO of the Versace Group. “We have vast experience creating the most luxurious interiors, from world-class yachts to private jets, helicopters, and Lamborghini sports cars. Palazzo Versace Dubai is the supreme example of a truly exclusive Versace lifestyle.”
The blending of fashion and interior design has been an important concept to Versace from the beginning when Gianni Versace was still head of the house. Today under Donatella’s influence, Versace is following their original spirit and expanding its horizons both artistically and conceptually. With another opening of a Palazzo Versace the brand is expanding into a luxury lifestyle brand. With over 50% of the exclusive condominium residences already sold, Versace is obviously doing well selling their luxurious ideals.
photo: courtesy of Versace
Comments»
Where else would you expect to buy the Versace condominuims but Harrods?! A fantastically clever pairing!
don’t hav enough money as of right now-student. But a fan and if I live long I’ll own all the dream designes made by Plazzo.
My dad owns some and I selecten ‘em