The release of the global multi-media campaign for the Spring 2018 CALVIN KLEIN 205W39NYC collection designed by Chief Creative Officer Raf Simons showcases the ongoing evolution of CALVIN KLEIN under Simons.
Shot by photographer Willy Vanderperre on a cast of more than 20 models, the campaign is planned for over 730 million impressions across 19 markets spanning an integrated media mix.
The brand campaign will be featured extensively in fashion and lifestyle publications and digital platforms around the world. Calvin Klein clothing have been worn by style stars such as Presley Gerber, Marlon Teixeira and A$AP Rocky.
The campaign imagery will come to life in large format and high impact outdoor in key locations such as New York, Los Angeles, Paris, Korea and Hong Kong.
EDITORIAL CREDIT: CALVIN KLEIN 205W39NYC
IMAGE CREDITS: © 2018 Willy Vanderperre