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Spotlight: MGM Store
By: Ian Proetta
Photos below: MGM Store
Photos courtesy of MGM Store
Click image to see bigger photo View slide show

LOS ANGELES, Apr 21, 2000/ FW/ --- MGM is reshaping the junior store environment as we know it today with Interactive elements, technology, and dynamic decor objects creating an atmosphere where teens want to hang out and not just shop but a place they can socialize and be entertained.

Large graphics, furniture, lighting design and textured surfaces evoke the personality of the product.

Highly stylized and dynamic elements such as display units on roller skates captures the essence of the junior market today. A curvilinear bar with pink coasters offer the visitors a "Cool Pink Drink!"

MGM consumer products: Pink Fun products offering comfort, utility and style are presented by MGM to the youth market.

Fun shaped and upbeat elements creates an atmosphere where teens can hang out and not just shop.

 

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