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Sportmax by Max Mara Fall 2003
Milan Womenswear Fall 2003

Sportmax's Rebel Yell
By J.J. Martin
Photos by Gruber-FWD

Click on image to see full photo View slide show

MILAN, Mar 6, 2003/ FWD/ --- Sportmax, the swinging little sister brand to the classic Italian sportswear company MaxMara, seems to have run away from its perfect-as-pie hometown roots.

The Sportmax girl is all grown up and has hitched a ride -- wearing thigh-high black vinyl boots no less -- in a fast car headed for Tinseltown, leaving her elegant sportswear family in the dust.

Double-faced cashmere coats and elegant slacks, staples at Max Mara, wouldn't get her past the velvet rope at any club in town. So it's a good thing she's packed right.

Skintight pants, especially those featured on the plunging V-front stretch jumpsuits, will surely open the doors to many an evening establishment.

So will super-short skirts, sometimes in flouncy sheer pleats, paired with sexy backless mohair sweaters or ruched shrunken jackets.

She probably won't be walking much since she's refused to cover her bare legs in anything but lethally high and sharp over-the-knee boots - in black leather or black plastic.

From the look of things, our girl may have taken one too many trips to the local S&M shop.

Although the cutout leather neck cuffs that extended down the chest or backside at times had an artistic flair, some of the hard-core harnesses and metal trim on clingy brief dresses looked like a rookie's contrived effort to be cool.

It wasn't all sexed up, though. After all, though she chooses to avoid the yacht club, this stray cat does remember where home is.

For less rebellious moments, there were plenty of good looking sporty pieces, like slim jackets and fitted skirts, which featured patches of black and white, falling like lovely graphic wings.

Several simple long-sleeved dresses and tops in silver and gray, featuring swirling stitch designs, were pared down chic.

To show up back at Mom and Dad's suburban sprawl, there were beautifully constructed black and white coats trimmed in fox fur and bound together with subtle leather straps.

Perfect camouflage for the racy black spandex mini-dress, slashed into drapey nothingness, which she's wearing underneath.

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Sportmax by Max Mara
Sportmax by Max Mara

Last updated March 30, 2003 fashionwindows.com,Inc© 1997-2009

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