Location: Northpark Center Dallas, TX Date: October 1999 Photo by Tom Massey

Back to Northpark Center Mall Store Windows

Lord & Taylor

DALLAS, October 25, 1999/ FW/ --- A third window at Lord & Taylor using the same elements, this time showing male and female forms.

In this series of windows, notice that the visual merchandiser repeated the elements to show that is part of the 'same campaign.' When doing a series of windows that are near each other like this one, using the same elements, though it might look repeatitive at first actually emphasizes that this is the 'current' look for the store.