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Armani Exchange Store Windows
Armani Exchange
Location: Armani Exchange
645 Fifth Avenue, New York, NY 10022
Tel: (212)980-3037   Fax: (212)980-0291
Website: www.armaniexchange.com
Photo by: Tom Massey
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A/X Star & Snowflakes

The star was also used alone to show a Christmas window. Snowflakes which were also made of wood cascade from the ceiling. Why is there no merchandise? It's because this star is part of the total look of the building, as you will see in the next photos coming up.

Although I have said this before, a store window should be able to tell it's own story alone. If it is part of a series of windows or a bigger presentation, it should do its part in tellin the story, but when shown alone, the store window should be able to give the message. Like this one, it's a Christmas window, hence looking at it, you know that it's Christmas and that it is a complete story.

MOD 000218

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