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Bergdorf Goodman Vitrine Windows
Bergdorf Goodman
Location: Bergdorf Goodman
745 Fifth Avenue, New York, NY 10151-0098
Tel: (212)753-7300
Website: www.bgfashion.com
Photo by: Tom Massey
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Men's Cosmetics

This is the last of the three vitrines in one side of Bergdorf Goodman. As you can see, the visual merchandiser followed the same theme throughout.

The three vitrines were almost identical except for the products being displayed. Again, impact was created in these very small displays. The VM had to take this in perspective. There were over twelve 20ft-high store windows around the Bergdorf Goodman Building. These vitrines were at the side entrance and would compete with four big store windows. Grouping the vitrines together was the best way for it to be noticed.

MOD 001009

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