With the launch of the Fall 2018 CALVIN KLEIN JEANS campaign, Raf Simons, the brand’s Chief Creative Officer reimagined the famous jeans line by “bringing to a life a strong visual narrative with authenticity and youth at its core.” “With this campaign, we wanted to represent today’s America and the new direction of CALVIN KLEIN JEANS,” commented Chief Creative Officer, Raf Simons. “The result is a display of individualism that simultaneously explores the idea of collective purpose, which is very much a reflection of the new collection – essential pieces that stand alone but together define a new denim uniform