PARIS, Jan 19, 2014/ — Yes, you read it right, PANTONE the authority on color is now in the fashion business. Pantone Universe Beachwear, license swimwear for men, consists of four models available in 34 colors colorama. The collection will be available from 30 April to 31 May at Pantone Pop-up store which will be located at the ground floor of Galeries Lafayette Homme , boulevard Haussmann in Paris. From shorts to trousers, the collection ranges between 70 € and 130 € . Lightweight, comfortable and ultra- fast drying , Pantone Universe Beachwear swimwear certainly bring color to the beaches