“Our customer is often the independent woman over 35 who says let’s change the world,” says Aline Celi, adding, “Her goal is the same as mine: self-fulfillment and a commitment to her values.”
The social impact entrepreneur and fashion designer Aline Celi was born and raised in Brazil. She also has roots on the Mediterranean, and that’s where the name Celi comes from, which lends itself perfectly to the sound of fashion and thus became the name of her fashion label, which she founded in Germany in 2013. CELI has its headquarters in Berlin.
The fashion of the label CELI reflects the spontaneity and joie de vivre of Brazil in form-giving boundaries and clear lines inspired by international design classics and Bauhaus architecture.
Far from prefabricated trends, the wearer takes her creativity into her own hands and can play with her favorite colors, shapes, and textures. The result is a distinctive uniform that never gets boring. Carefully handcrafted, the pieces are made in the EU under the strictest ethical and social guidelines.
Jewelry made from genuine Golden Grass craftsmanship is handcrafted by Brazilian artisans in a fully eco-friendly manner, signaling that the wearer has a lot to offer.
With her slow fashion, Aline Celi experiments with natural fabrics and recycled materials of the highest quality. “You also have to have sustainability in your heart,” she says in reference to her heart project “Goal for Life.”
Together with her brother, she dedicated herself in 2014 to help the organization train soccer with 120 students from Brazil. Thus, through income from their fashion, talents were equipped for the sport from the beginning and also sent to Portugal for trial training. The waiting list for admission is long, but more students can be accepted each year.
“For me, this is sustainability, doing something for the future,” Celi says. The social divide in Brazil is wide, and Celi accompanied her mother, an educator, to aid projects at an early age. For Aline Celi, it’s second nature now to say, “If you have more, you have to support.”
SAVE THE DATE September 08, 2022: During the Berlin Fashion Week CELI will present the new collection SILVERMAGIC.
More at alineceli.com