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adidas x Études UltraBOOST: High performance Meets Style - FashionWindows

Continuing to push the envelope for contemporary living, Études collaborated with adidas to create UltraBOOST running shoes.

Part of the Consortium project which commissions young brands to develop their visionary ideas, Études implemented their progressive feel for aesthetics and created the individualistic UltraBoost sneakers that fuse high performance and style

Alongside adidas’ exclusive technologies for the shoe model, Études brought in their distinctive elements; namely their color blue, the recurring theme of European stars, and a pattern of the brand’s capital É that discreetly reappears in a patchwork of different weaving techniques.

Accompanying the UltraBOOST is a pack-away rain coat that was additionally designed—once again echoing the functional and minimal.

The joint undertaking of Études and adidas brings into life a product that harmoniously consolidates technology and fashion, showing us how the present of design is always there within the future, and how the unification of two separate identities can create one of its very own.