NEW YORK, Sep 8, 2012/ — The musical term ‘crescendo e diminuendo,’ with ‘CRES’ meaning ‘getting gradually louder,’ and ‘DIM’ reflectively meaning ‘getting gradually softer,’ Hongbum Kim applied this theory to his fashion identity.

His philosophy involves juxtaposing the look of a naturally flowing river against strong shapes with cuts and color. The SS2013 collection is based on “Extreme Weather,” inspired by images of thunderstorms, hurricanes, and stiff slopes.