Following the grand opening of its flagship store in Dallas last May, British label Aftershock London announced last October that it is looking for “Face of Aftershock” who will become the brand’s spokesmodel.
Last December 18th, the Grand Finale for the search for the “Face of Aftershock” was held at the Aria Stone Gallery where over 150 of Dallas’ movers and shakers came out to enjoy night of fashion, light bites and the big reveal, with a pop-up shop on site and modeling of Aftershock London’s latest styles.
The search for the “Face of Aftershock” began in early November as Dallas beauties entered their photos online. After public voting ended, 6 finalists were invited to the Grand Finale event to hear the results.
As guests mixed, mingled, and snapped candid photos in the British-themed photo booth, Samantha McCoy was named the “Face of Aftershock” and awarded a trip for two to London, $1,000 in Aftershock London merchandise, a professionally photographed lifestyle campaign by Scott Womack, and an incredible gift set from Blushington.
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A Renaissance woman, Mari Davis began her career as a software developer but due to a twist of fate, she became a fashion editor. She is the Founder and Publisher of FashionWindows and its Editor-in-Chief until recently. Currently, she is the Managing Editor concentrating on day-to-day operations. Still, Mari continues to contribute regularly. You can contact her at email@example.com