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Nouveau-PR and Trent PR Join Forces for Bi-Coastal Collaboration - FashionWindows
Jessica Trent and Corinna Springer
Jessica Trent and Corinna Springer

LOS ANGELES, Dec 9, 2010 / — New York-based public relations and consulting firm Nouveau-PR and Los Angeles-based public relations and consulting agency Trent PR announce their official collaboration.

Both Corinna Ellen Springer, founder of the three-year-old Nouveau-PR, and Jessica Trent, founder of her two-year-old namesake agency, have decided to extend and develop their initial spheres through a strategic alliance.

For Springer, this means more celebrity and special event opportunities for her fashion clients. For Trent, working with Nouveau-PR means stylists and editors will have more immediate access to her fashion client’s in New York. The two agencies will also combine their efforts and experience for clients in the arts, non-profits, and special events.

Springer and Trent are both known and respected for their hands-on approach in nurturing young talent as well as for complimenting their public relations initiatives with business development and branding. Through working together closely on custom-tailored strategies for their clients, the firms combined efforts will further grow their clients’ foothold in the market both domestically and internationally.

Regarding the collaboration Corinna Springer says, “Jessica and I have collaborated very organically over the past year, so going forward officially is exciting for us all.” Jessica Trent comments, “Along with the great advantage for our respective fashion clients, I truly look forward to bringing my arts and non-profit experience to Nouveau-PR’s endeavors in that arena.”

Photo credit: Patrick McMullan