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adidas x Raf Simons: The New Sneaker Obsession

adidas by Raf Simons SS 14_Super Trekker M20559

adidas by Raf Simons SS 14_Super Trekker M20559

Expected to arrive in U.S. stores soon, the adidas x Raf Simons Spring /Summer 2014 collection already has shoe aficionados in high alert.

This highly anticipated Spring/Summer 2014 collection follows up the highly sought-after Fall/Winter 2013-2014 collection where Simons and adidas broke new grounds with their “shoe-in-shoe” concept and established unique design codes while still managing to unveil new styles to create greater variance and depth to the adidas x Raf Simons label.

adidas by Raf Simons SS 14_Bounce M20568

adidas by Raf Simons SS 14_Bounce M20568

For Spring/Summer 2014, the breakthrough technology of adidas once again combines with the unique vision of designer Raf Simons to produce a range of innovative, unisex footwear.

Exciting additions to the collection this season include a remix of the Stan Smith tennis shoe and an adidas Bounce-inspired trainer with uppers printed in a seasonal pattern matching the Raf Simons apparel.

Based on each shoe’s individual tooling and design, both Performance and Originals logos may be featured, while some models boast the iconic three-stripe motif.

The resulting collection includes eight unisex models in up to 4 colorways for a total of over 20 unique designs. Each draws on a playful, comic-book aesthetic, incorporating exaggerated shapes and Lego colors.

Retail prices range from $440-$570. Arriving soon in the coming weeks, the collection will be available at adidas Originals concept stores, boutiques and retailers carrying RAF, and select sneaker specialists around the globe.


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