In a concurrent announcement coming from Paris and Padua, Italy, luxury purveyor Elie Saab and the renowned fully integrated Italian eyewear creator Safilo confirmed that they are collaborating to launch the very first ELIE SAAB eyewear collection.
The nine-year licensing agreement has been signed on 1 September 2015 and will run until 2025. The first collection will be available worldwide starting from January 2017 in a selected network of exclusive eyewear specialists and in ELIE SAAB boutiques worldwide.
The ELIE SAAB eyewear collection will celebrate the philosophy of its creators, with sophisticated designs and the finest craftsmanship, showcasing intricate details, precious materials and a lightness that is characteristic of the house. The collections will be crafted in Italy and Japan, using the most refined and qualitative techniques.
Luisa Delgado, CEO of Safilo comments: “We are delighted to work with Mr. Elie Saab and proud of his trust in us. This long-term partnership offers a unique opportunity to create, craft and distribute worldwide exquisite eyewear that represents infinite creative inspiration, timeless elegance and preciousness. With this new brand, we enhance our portfolio and open new opportunities for Safilo to play in the Atelier segment, as outlined by our 2020 Strategic Plan.”
Couturier Elie Saab adds: “Creating an eyewear collection is a logical evolution that follows the development of our accessories line. In Safilo, I have found a partner of trust able to operate at the highest levels of sophistication, envisioning and then bringing to life my creative vision in wondrous frames of outstanding quality, with the finest materials and details.”
Photo courtesy of Elie Saab via Instagram